
Watch: Meet Jack Robertson, Field Technician
Watch videoLicensed Roofers in Lakeland and Plant City
True Roofers is the licensed roofing crew for Lakeland, Plant City, and the rest of Central Florida. Issac Turpin runs the company. The trucks dispatch from 4000 N Frontage Rd in Plant City. License CCC1332725. 4.9 stars on Google, 240+ reviews, 12+ years on these roofs, 100,000+ clients served across the True family.
This page is about the people who show up. For the Lakeland market page, neighborhoods, and permits, use the Lakeland city page. For Plant City HQ details, use the Plant City page.
What Our Roofers Do
A True Roofer on a Lakeland or Plant City job is sent for a specific problem, not a sales pitch. Same-day and 24/7 calls go to emergency roof repair and roof tarping. Active drips go to roof leak repair. Worn shingles and storm openings go to roof repair. When a patch is no longer honest, it is roof replacement.
Before any of that, you can get a free roof inspection. Commercial buildings use the commercial roofing crew. Roofline gutters stay with us on gutter installation. The full list lives on roofing services.
Meet the True Roofers Team
Issac Turpin is founder and CEO. The origin of True is a question he and his childhood friend Mark asked years ago: why not do the whole job ourselves? Mark has since moved on. Issac still runs the roofing company and the True Corp family around it: True Plumbers & AC, True Builders, and True Aluminum.
The people on your roof are the ones on the team page: estimators like Brandon Beasley, sales like Scott Straub in Lakeland, field techs like Jack Robertson, project managers like Fabian Rocamora. Crews are licensed and insured under CCC1332725 and dispatch from Plant City HQ at 4000 N Frontage Rd.
Roofers in Lakeland
Lakeland work is staffed from the office at 2829 Badger Rd #19, phone (863) 624-6590, with overflow from the Plant City yard when a storm week piles up. Scott Straub, who grew up in Lakeland, is often the first person a Lakeland homeowner meets.
The Lakeland roofing page covers Dixieland, Lake Hollingsworth, South Lakeland, Kathleen, and the Polk permit process. This page is the crew: who shows up, what they are licensed to do, and how to reach them after hours on (813) 800-1800 or the 24/7 inspection line (863) 880-2041.
Roofers in Plant City
Plant City is home base. 4000 N Frontage Rd, office (813) 743-4487. The trucks, the trailers, and the warehouse sit here, which is why an eastern Hillsborough emergency does not wait on a subcontractor from another county.
Neighborhoods, Hillsborough permits, and local photos are on the Plant City roofing page. If you want to know who is on the roof, you are already on the right URL.
What Hiring a Roofer Costs in Central Florida
People asking for roofers in Lakeland or Plant City usually want a number before they want a bio. The table is a market reference, not a True Roofers quote. Inspections on our trucks are free roof inspections. Line-item leak jobs sit on roof leak repair. Storm-night work sits on emergency roof repair and roof tarping. A full tear-off is roof replacement.
| Work | Typical market range | Where the details live |
|---|---|---|
| Roof inspection | Often $150 to $400 elsewhere. Ours is free. | Photo report, no obligation |
| Pipe-boot or flashing leak | $250 to $1,200 | Leak repair page |
| Wet decking leak patch | $1,000 to $3,500 | Leak repair page |
| Emergency tarp | $300 to $1,500 | Emergency and tarping pages |
| Shingle replacement, 2,000 to 2,500 sq ft home | $8,000 to $15,000 | Replacement page |
| Metal replacement, same size home | $12,000 to $30,000+ | Replacement page |
Reference only. These are general Central Florida market figures, not official True Roofers prices. Tile ranges are omitted. Exact price after a free inspection. Financing, when you need it, is through Enhancify, a marketplace, not a True Roofers loan.
How to Hire a Licensed Florida Roofer
Ask for the license number and look it up on the Florida DBPR site before anyone climbs your roof. Ours is CCC1332725. Ask for proof of insurance. A crew that hesitates on either one is not a crew you want on a two-story after a storm.
Ask where the trucks sleep. Local yards still answer in March. Storm chasers often do not. Ask whether the inspection is free, and whether you get photos. Ours is free. You get photos. We do not publish a founding year. What we publish is 12+ years of experience and the license you can verify.
Do not hire on a handshake estimate with no address. Get the scope in writing, including whether the repair trips Florida's 25% rule on that roof section.

Talk to a True Roofer
Call (813) 800-1800 for dispatch, (863) 624-6590 for Lakeland, or (813) 743-4487 for Plant City HQ. Or use the contact form and we will call you back. For the company story, see About True Roofers.